Share collections from shops to your Instagram story
Sharing collections to your stories isn’t available to everyone.
If shops on Instagram create collections of products, you can share the collections to your Instagram stories.
Share collections to stories
To share a collection to your story:
  1. From the profile of a shop, tap View shop.
  2. If the shop has a collection, tap the collection. Or, tap View collection.
  3. Tap .
  4. Tap Add collection to your story.
  5. Tap next, then tap Share.
Things to know
  • Unless you’re a business with a shop, you won’t be paid if someone taps on a collection in your story and purchases a product.
  • If your content features or is influenced by a business partner for an exchange of value, it is considered Branded Content and you must add the Paid Partnership Label. Learn more about our Branded Content Policies.
Learn how to share a shop to your story.
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