How do I advertise on Instagram?

We're expanding Instagram advertising to make it available to businesses of all sizes. We're working to make Instagram advertising available through an Instagram ads API as well as Facebook ad buying interfaces. We'll start by opening the Instagram Ads API to a select group of Facebook Marketing Partners and agencies, and plan to expand globally.

We're also empowering advertisers to do more. Our ad formats will evolve to meet a range of business objectives from driving awareness to more action-oriented outcomes such as website visits and offline sales.

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