Why am I being asked to select a category for my Instagram account?

If you create an Instagram account that's dedicated to a celebrity, public figure, brand, or organization, we may ask that you make it clearer that you're not affiliated with the individual, brand, or organization. This may include asking you to categorize your account as one of the following:

  • Fan account - For supporting or appreciating a celebrity, public figure, brand, or organization.
  • Commentary account - For offering opinions on a celebrity, public figure, brand, or organization.

We also ask that accounts dedicated to celebrities, public figures, brands, or organizations follow these guidelines:

  • Clearly state that the account isn't directly affiliated with the individual, brand, or organization.
  • Don't pretend to be the individual, brand, or organization.
  • Don't misrepresent your relationship to the individual, brand, or organization.
  • Don't post content that infringes or violates someone else's rights.
Keep in mind, impersonation isn't allowed on Instagram and could result in the removal of your account. All Instagram accounts must follow the Community Guidelines as well.

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