How do I start a personal fundraiser on Instagram?

If you want to raise money for a nonprofit, use the Donate sticker in your story or start a fundraiser on Live instead. Keep in mind personal fundraisers aren't available everywhere.

Personal fundraisers are those that raise money for a personal cause, like yourself, your small business, a friend or a cause that's important to you. Learn more about personal fundraisers on Instagram.

To start a fundraiser from the Instagram app:

  1. Tap or your profile picture in the bottom right to go to your profile.
  2. Tap Edit Profile, then tap Add Fundraiser.
  3. Tap Raise Money.
  4. Choose a cover photo from your Instagram posts or camera roll.
  5. Add a title, select your currency and the best category for your fundraiser, and enter a description.
  6. Tap Next in the top right, then tap Done.

Your fundraiser will be sent for review. If it’s approved, you’ll receive a notification and will be able to start raising money for 30 days. Keep in mind that you must be at least 18 years old to start a personal fundraiser.

Donation and fundraising features on Instagram aren't available in every area. Learn which countries can currently make donations or start personal fundraisers on Instagram.

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