View Insights from your Instagram Posts

Insights are only available on the Instagram mobile app.

If you have a Professional Account on Instagram, you'll have access to business tools like insights to learn more about your audience and how to keep creating content they enjoy.

Before you begin

  1. Make sure to convert your profile to a professional account.

View Insights from your Instagram Post

To view insights on your Instagram Post:

  1. Go to your professional profile.
  2. Tap a post you'd like to view insights on.
  3. Below the image, tap View Insights

If you're viewing insights from a post, you'll be able to view Interactions and Discovery metrics. You'll also be able to see how many likes, comments, shares, and saves your post got. Keep in mind that you can only see insights for posts you've posted since you converted to a professional account.

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