What customer data is shared with the seller when I make a purchase on Instagram?

When a seller receives an order confirmation, they are provided with the buyer's name, address, phone number, and email, so they can complete your order.

If you’re paying with Shop Pay powered by Shopify some of your payment information will be shared with Shopify and the seller. When you check out with Shop Pay on Instagram, Shop Pay will receive info on the items you purchase. It may use this info to personalize and improve its product experiences outside of Instagram.

Keep in mind that:

  • We use encryption to protect your payments and keep your credentials secure. Learn how we protect your payment information.
  • No one can see your whole credit card number or PayPal password on Instagram after you enter it, even with your password.
  • We never share your payment information with sellers or other people on Instagram, and payment info doesn’t show up on your public profile. In fact, we don’t even share your full info with those you’re paying.
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