How do I follow a hashtag?
Right now, you can only follow hashtags using the Instagram app for Android or iPhone, but not from a web browser.
You can follow hashtags on Instagram to stay connected with interests you care about.
To follow a hashtag:
- Tap any hashtag (example: #flower) you see on Instagram.
- Tap Follow. Once you follow a hashtag, you'll see its photos and videos appear in feed.