Edit or Delete Product Tags and Features
You can edit or delete products that you and your shopping partners have tagged in image and video posts on Instagram. You can also delete the call-to-action buttons for promotions and collections that you've featured in posts on Instagram.
Note: Promotions and collections can only be featured by eligible sellers in the US.
Before you begin
  • If you're a partner with a professional account, you’re able to tag products:
    • From a business that has approved your access to tag their products. Go to Shopping Partners under Account Settings, to confirm that you’re added as a shopping partner with permission to tag products.
    • If you're an Instagram affiliate creator.
  • If you want to remove or edit the product sticker you've added to your story, you have to delete the story and re-upload.
  • Insights: When you remove a tag from a post, you lose any shopping insights related to that tag. If you remove a shopping partner from your list of accounts approved for product tagging, you can still see insights about the photo or video unless the post is deleted or the product tag is removed.
  • Deleting Products from your Catalog: When you delete a product from your catalog, it removes the ability to tag that product or feature it in a collection or promotion on Instagram.
  • Switching Catalogs: If you switch the catalog you’re using with shopping on Instagram, your existing product tags won't be moved, deleted, or changed. You can switch to the catalog you want in your Business Settings.
Edit product tags
To edit product tags:
  1. Go to the post that has the product tags that you want to move.
  2. Tap more options (Android) or (iPhone).
  3. Tap Edit.
  4. Tap .
  5. Tap Tag Products.
  6. Drag the tags from their current position to where you want.
  7. Tap Done.
The product tags in your post are updated. If you edit a product tag for an affiliate post, you may be prompted to open a shop.
Remove product tags or features from your post
To delete a product tag, collection feature or promotion feature:
  1. Go to the post with the product tag or feature that you want to delete.
  2. Tap more options (Android) or (iPhone).
  3. Tap Edit.
  4. Tap .
  5. Tap Tag Products.
  6. Tap the tag or feature that you want to delete and then tap X.
    Note: To delete a collection or promotion feature, you can remove the call-to-action button from the post or remove the product tags on the post.
  7. Tap Done.
Your product tag or feature is removed from the post.
Remove product tags from a shopping partner's post
To delete a product tag from a shopping partner’s post:
  1. Go to the post with the product tag that you want to remove.
  2. Tap the product tag.
  3. Tap Remove Product from Post.
Your product tag is removed from the post.
Note: After you remove product tags from an affiliate post, it may retain a disclosure to inform customers that you previously shared an item that was eligible for commission.
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