Search & Explore

On June 23, 2015, Instagram released version 7.0 to the App Store and the Google Play Store with a completely redesigned Search & Explore experience. Discover new content with trending hashtags, trending places and featured photo/video collections curated by our editorial team. You can also now search places and use the new Top search to quickly find popular content. Learn more:

We’re always working to update the types of photos and videos you see in Search & Explore to better tailor it to you. Posts are selected automatically based on things like the people you follow or the posts you like. You may also see video channels, which can include posts from a mixture of hand-picked and automatically sourced accounts based on topics we think you'll enjoy.

Learn more about what you can do if you see posts you don't like in Search & Explore.

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At the top of some hashtag and place pages you may see a section called Top Posts above Most Recent. Top posts appear on trending hashtags and places to show you some of the popular posts tagged with that hashtag or place.

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If you see a post in Search & Explore, it doesn’t mean that everyone else is seeing it. We’re always working to update the types of posts you see in Search & Explore to better tailor it to you. For example, we may show you photos and videos that people you follow have liked or are liked by a large number of people.

If your account is set to private, only your approved followers will be able to see photos you've shared in Search & Explore.

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To search for people, hashtags and places, tap and enter a search in the search bar at the top of the screen. You can choose to search for People, Tags or Places. Tap Top to search popular people, tags and places on Instagram.

The search results you see are based on a variety of factors, including the people you follow, who you’re connected to and what photos and videos you like on Instagram.

You can also search Instagram on the web.

Note: You can search people by their name or username. Learn more about finding people to follow.

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You can find people you might like to follow in Search. Tap at the bottom of the screen to go to Search.

  • Scroll down to explore posts and videos you might like from accounts you're not already following.
  • Tap the search bar at the top to search for people, hashtags, places and events that interest you
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