Create Ads from Instagram

You can run ads directly from the Instagram app. Once you've converted to a business account, you can use the Promotions button from your profile to run post and stories ads.

Before you begin

  • Convert your Profile to a business account.

Create ads directly from Instagram

To create an ad from Instagram:

  1. Go to your Profile.
  2. Tap Promotions.
  3. Tap Create Promotions.
  4. Choose a post you'd like to promote.
  5. Fill in the details of your promotion.
  6. Tap Create Promotion.

Your ad will be submitted for review to make sure it meets our ad policies. Your promotion will begin running after it's been reviewed and approved. After submitting your ad, you can use the Promotions button to view insights.

Was this information helpful?