Why verified badges are not automatic between Facebook and Instagram
Some verified accounts are owned by a notable person, brand, or entity, while others are subscribed to Meta Verified.
  • Verified badges mean an account has been verified based on their activity across our products and information or documents they provide.
  • Meta Verified is a paid monthly subscription that comes with features like the verified badge, account support, impersonation protection, and more.
If you already have an existing verified badge based on prior requirements, you can still subscribe to Meta Verified.
Not all Facebook Pages with verified badges have verified badges on their Instagram accounts. If your page is verified on Facebook, you will still need to apply separately for a verified badge on Instagram.
If you don't have a verified badge on Instagram, you can link to your Instagram profile from your official Facebook page to help let people know that you’re authentic.
Learn more about how to verify your business on Instagram.
If eligible, you can subscribe to Meta Verified to receive a verified badge. Learn more about Meta Verified subscriptions on Instagram.
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